from author’s website
Tracy McLaughlin was named Marin County’s top producing agent in 2019 for a record breaking 14th straight year with over $176 million in closed transactions. She was ranked the number 63 Individual Agent By Sales Volume 2019 in the country/number 21 in California by REAL Trends /The Wall Street Journal and was ranked number 13 by the Luxury Marketing Council of San Francisco’s 2019 Leading 100 rankings, which honors the top-producing Bay Area real estate professionals and teams based on 2018 sales volume. A lifelong resident of Marin, Tracy’s acute understanding of the local market, coupled with her unsurpassed knowledge of the region, has made her the broker of choice for luxury home buyers and sellers in Marin County. To date, Tracy has sold over $2.5 billion worth of residential real estate.
The combination of Tracy’s styling recommendations, strategic pricing, unparalleled international marketing program and superior photography, are integral parts of her consistently successful sales. Tracy’s comprehensive pre-listing plans for design, construction and staging, implemented on about 80% of the homes that she lists, result in an average of a 3X return for each dollar spent. Having personally purchased and renovated over 20 properties, Tracy’s extensive experience in design and construction makes her uniquely qualified to advise her clients on the smartest investment decisions regarding which home to purchase, when to sell and what improvements to make in anticipation of selling to maximize a property’s resale value.
Born and raised in the small community of Ross in Marin County, Tracy graduated from U.C. Berkeley and went on to do graduate work in television broadcasting at Stanford University. Tracy worked for eight years as a reporter/ anchor for various NBC affiliates around the country. She credits her background in journalism and communication for her ability to effectively present properties and negotiate transactions. In 2006, Tracy founded Morgan Lane, a boutique brokerage in Marin County. In 2009, she and Mark McLaughlin bought Pacific Union International. Tracy helped brand, recruit for and grow the brokerage before selling her interest in it. Pacific Union became the 5th largest brokerage in the United States and was acquired by Compass. In January 2019, Tracy was recruited by The Agency, a full-service, luxury real estate brokerage and lifestyle company with more than 500 agents in offices throughout the U.S., Mexico, Canada and the Caribbean. Tracy was recruited by The Agency’s founders, Mauricio Umansky and Billy Rose, to continue her unparalleled sales operations in their Marin office which joined multiple other Northern California offices as The Agency continues to grow its foothold in the region.
Tracy has three children and her active involvement in local communities allows her to provide her clients with invaluable insights into the overall experience of living in Marin County. Tracy has a longstanding history of giving back to the places where she lives and works, with a focus on local charities that directly benefit Marin County residents.
Tracy gives a percentage of every closing to Marin’s Center for Domestic Peace, which has provided safe housing for women and children in Marin County for the past 41 years.
Tracy has also donated time and resources to many of Marin’s local schools, sports teams and other foundations. She believes that it is the responsibility of successful business leaders to give back to their communities. Tracy has been very involved in the Ross School, serving on the board of the school’s foundation for four years and chairing the annual Patron Party for the Garden Tour.
Tracy’s other affiliations and community activities include:
- San Francisco Yacht Club
- St. Francis Yacht Club
- San Francisco Junior League
- Auxiliary Member, Ross Valley Women’s League
- Sunny Hills Children’s Garden Auxiliary
- Member, Modern Art Council, San Francisco
- Auxiliary Board Member, Gentry Magazine
- The Battery, San Francisco
- Fellow, The Aspen Institute
- Council Member, Jazz Aspen – Named 2019 Nonprofit of the Year by the Aspen Daily News
Tracy’s Real Estate Rescue: How Americans Leave Billions Behind in Residential Real Estate and How to Maximize Your Home’s Value, is a #1 New Release in Home Repair and Urban & Land Use Planning ─ Bridging the gap between information and expertise. Because of the way technology has impacted real estate sales, buyers and sellers have greater access to information and even the ability to direct the sales process. While knowing market information is helpful in real estate sales, most people still lack a key aspect: expertise. By presenting an inside view on sales, McLaughlin provides a guide for maximizing the value of the sale and purchase of homes.
In this book by real estate expert Tracy McLaughlin, readers will find…
- Detailed guidelines for how to save money and make money
- Advice for finding the right real estate agent
- The real estate for dummies book every home buyer or seller needs
If you’ve looked for guidance in books such as Dream Home, Nolo’s Essential Guide to Buying Your First Home, and Home Buying Kit For Dummies, then you’ll find more of what you’re looking for in Real Estate Rescue.
Author visits with Tracy McLaughlin are coming soon via NovelNetwork.com.